HAPPY HOlidays!
Introducing A New Era of Affordable, Premium Content Creation
Hello friends and Happy Holidays!
Dawn Heumann here. Many of you know me and have worked with me over the years. Together we’ve created stunning visual content for your brands. Some of you perhaps know of me, but we haven't yet gotten the opportunity to work together. Let’s change that in 2025!
Over the past 15 years, I’ve poured my heart into crafting vibrant, authentic, and captivating visuals for brands across the wine industry and beyond. In the most recent years, in addition to my work in the local wine region, my team and I have had the pleasure of working on large scale national advertising campaigns, both directing video and shooting stills for brands such as Kellogg’s, Applebee’s, Walmart, Tempurpedic, Royal Caribbean Cruise Lines, and many more. Check out my advertising work at www.dawnheumann.com or read more about me here.
OKAY, ENOUGH ABOUT ME….
WHY AM I REACHING OUT TO YOU NOW TELLING YOU ALL OF THIS?
Last year, I decided to do something different.
Coming full circle and focusing back to my roots in the wine industry, I have crafted a new offer that is valuable, practical and collaborative.
Having worked with the world's largest advertising agencies (Leo Burnett, McCann, VML and many more), I have packaged up all areas of my expertise to share with our local community.
Enter Folk Haus, your partner in reimagining the approach to monthly content creation. This bespoke monthly subscription involves immersing myself - and others from my high level team - into your brand’s world.
LET’S BE HONEST, EVERYONE NEEDS CONTENT THESE DAYS.
Our social channels, marketing campaigns, and SEO are devouring visuals and it’s hard to keep up. Yet, many brands find themselves at a crossroads – struggling to craft content that speaks to their audience and amplifies their brand's voice. High-quality visual storytelling often comes at a premium, leaving brands to marvel at how to maintain an engaging and visually stunning feed without compromising their ethos and values.
Here’s the magic:
Folk Haus feels like having your own
in-house content creator.
We offer monthly custom visuals—tailored to your brand’s voice, aesthetic, and goals
—without the overhead of a full-time hire.
Imagine:
Stunning, consistent content for your social media, website, and marketing materials shot either monthly or quarterly.
A seamless extension of your team, focused on telling your brand’s story with ongoing, captivating visuals.
More time to focus on the parts of your business you love, while the Folk Haus team imagine and create traffic driving content.
THE FUN NEWS IS THAT 2025 IS BOOKING FAST!
I’m thrilled to already have several incredible brands on board for the new year. It turns out this service is needed and I am launching Folk Haus with a bang! As I know many of you are in the throes of solidifying your 2025 budgets, I wanted to make myself known -and let everyone know - I only have two more openings for full time content creation in 2025.
If you’ve been considering leveling up your brand’s content in 2025, this is your moment.
LOOKING AHEAD: COMMUNITY AND INSIGHTS
This blog isn’t just about Folk Haus—it’s the start of something bigger. In 2025, I’ll use this space to share valuable resources:
Social media and marketing trends to keep you ahead of the curve
Insightful interviews with industry leaders—marketing directors, content managers, brand managers, and more
Practical tips to inspire and empower your brand’s storytelling
My mission is to foster community and connection in an industry that thrives on collaboration. With Folk Haus, you’re not just signing up for visuals—you’re joining a network hungry for ideas, inspiration, and growth.
Here’s to a year of creativity, connection, and community. Thanks for being here!
Warmly, Dawn
